About
I got tired of watching good businesses hide behind bad sites.
Before this I worked at Apple. The bar there was simple. Make complicated things feel clear. That still sits in how I build a page.
Too many businesses around Croydon are stuck with a slow site that does not sound like them. A template that looks like the next one along. A WordPress install held together with plugins and luck. I got bored of watching that cost them work.
So I do the job myself. I learn who you sell to, write and design the pages, then code them. Fast enough that people stay. Clear enough that they know what to do next.
How I work
A few things I will not do.
- No templates
- I start from a blank page. If you want a theme with the logo swapped, I am the wrong person.
- Speed is part of the job
- I aim for a 95+ Lighthouse score. A pretty site that takes four seconds on a phone is still a bad site.
- I stay after launch
- Hosting, updates, and a person to email when something breaks. The first year is included.
Croydon
The name is from here.
I live and work in Croydon. The borough name means "saffron valley". The area used to grow the stuff. Rare, local, a bit of a faff to make. That felt right.
Most of the work is South London. I will take a brief from further out if the job is a fit.
Email me about the work