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Therapy & Counselling · Croydon
Talk to Luke
My therapy practice. Moved off Squarespace onto a Next.js site with booking on the page.
- Moved from
- Squarespace
- Booking
- On the site
- Built with
- Next.js, Tailwind CSS, Booking System
- Live at
- talktoluke.com
The brief
I was running my own therapy practice on a slow Squarespace site with poor SEO and a clunky booking process. The brief I set myself: rebuild the entire online presence from scratch — a fast, modern site that ranks on Google, converts visitors into enquiries, and replaces a tangle of third-party booking tools with a single, seamless system. The design needed to feel warm and approachable while projecting professionalism.
What I built
- Custom booking system with session type selection, availability calendar, and automated confirmations
- SEO-optimised content structure with schema markup and local search targeting
- Responsive design with sub-second page loads across all devices
- Integrated contact forms with enquiry routing and spam protection
- Blog section for content marketing and organic search growth
- Accessibility-first approach meeting WCAG 2.1 AA standards
How it came together
I was running my therapy practice on a slow Squarespace site. The booking system was clunky, pages took forever to load, and the SEO was so poor I was invisible on Google. Potential clients were bouncing before they even saw what I offered.
I rebuilt the entire site in Next.js with a custom booking integration, restructured the content for search engines, and created a design that felt warm and professional — exactly what a therapy client needs to see before making that first contact.
The custom booking system replaced a tangle of third-party tools. Clients can go from the homepage to a first session without leaving the site.
Want a site like this?
Send the current site and what you want to change.